Archive of ‘Switzerland’ category

Lucerne and Rigi: Essentially, Switzerland In A Nutshell

lucerne things to do

I remember chatting with a Switzerland Tourism high-ranking officer at a conference last year, asking what made Switzerland such a flawless, riveting destination. I was interviewing him for a client and I fully expected a buzzword-filled, PR-penned reply that was probably part of half-a-dozen press releases. But to my surprise, I got something totally different. […]

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48 Hours In Zurich

48 Hours In Zurich

There are many reasons why you would want to visit Zurich. To start with, the city is absolutely gorgeous and lives up to the Swiss stereotypes that we, North Americans, have. Tidiness. Efficiency. Symmetry. Cleanliness. And just utterly beautiful scenery. These clichés, for better or for worse, are all true. But more than just a pretty […]

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